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iF product design awards go to the revolutionary OM-D E-M1 flagship and cult collector’s favourite, the PEN E-P5

Olympus press release:

March 3 2014 – Olympus camera design continued to take home the industry’s most prestigious prizes at the 2014 iF product design awards, where the jury honoured two Olympus interchangeable lens cameras.

The OM-D E-M1
The classic, super-robust design of the E-M1 reflects its status as the flagship camera of the whole Olympus range. The E-M1 not only sets a new image quality benchmark, but it is also more compact than its bulkier DSLR rivals. Its world-first 5-axis image stabilisation system combines with one of the world’s fastest AF systems and a new Live MOS sensor to deliver the best images in the history of Olympus cameras. What’s more, this Micro Four Thirds masterpiece is compatible with an ever-growing range of high-grade, interchangeable lenses. You can read why the iF jury selected the OM-D E-M1 for an award here: http://bit.ly/1hFhFWl

The PEN E-P5

The iconic looks that won over this year’s iF awards jury make the E-P5 an instant collector’s item. An homage to the classic PEN F, the top-of-the-range PEN is a beautifully crafted camera. The technology inside its all-metal casing is just as impressive as the head-turning retro design. The 1/8000th second shutter speed is a world first for the Micro Four Thirds camera class while FAST AF, a 16-Megapixel Live MOS sensor and built-in WiFi emulate its OM-D counterpart above. Of course, like the OM-D the PEN is also compatible with Olympus’ wide range of interchangeable lenses and accessories. For more on what the jury thought of the PEN E-P5 please click here: http://bit.ly/NMpXRJ

Images of the two cameras with the iF product design award logo are attached for you to use. Should you have any problems they are also available to download from our Flickr page: http://www.flickr.com/photos/olympusuk/sets/

For more information on Olympus’ award-winning cameras, go to www.olympus.co.uk

About the IF product design award
For 60 years, the iF product design award has been an internationally recognised label for award-winning design and the iF brand has become a symbol for outstanding achievements in design. All award-winning entries from the iF design awards 2014 will be presented for the first time at the iF design exhibition in Hamburg, Germany. For more information on the iF awards please click here: http://www.ifdesign.de/index_e