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Olympus PEN wins TIPA Award 2010

E-PL1 voted ‘Best Entry-Level Compact System Camera’

Olympus PEN wins TIPA Award 2010

Hamburg, 22 April 2010 – Olympus’ Micro Four Thirds revolution continued apace with a second prestigious award in two months –  the Technical Image Press Association acclaiming the PEN E-PL1 the ‘Best Entry-Level Compact System Camera’ of 2010. The TIPA jury praised the E-PL1 for its user-friendly Live Guide interface, image quality and compact design. For the groundbreaking PEN, the TIPA accolade followed last month’s red dot award for product design.

E-PL1

“Positioned as an entry-level model, the Olympus PEN E-PL1 is equipped with a new Live Guide interface, which makes it easy for users to get the results they want even if they have little previous experience with photography. Based on the Micro Four Thirds System, it is an interchangeable lens digital camera with built-in flash and image stabilisation, offering high quality images in a compact package,” said the TIPA jurors.

It is this combination that makes the E-PL1 ideal for anyone who craves outstanding image quality but who finds a D-SLR too bulky and difficult to use. The Live Guide system helps inexperienced users choose the right settings for photos and movies, while outstanding image quality and superb specifications ensure the EPL-1 also caters for professional and advanced amateur photographers. It offers a wide choice of Art Filter effects, interchangeable lenses and HD movie.

The E-PL1 kit is available for €599 RRP.
www.olympus-europa.com