by Ian Burley
Olympus-sponsored Everest assault
Brave attempt, unfortunately, fails
Olympus has sponsoring Sir Ranulph Fiennes’ second attempt to climb Mt Everest. It has been three years since his previous attempt to conquer the magnificent Himalayan mountain range, when the 64 year old fearless explorer had to abandon his latest attempt to conquer Everest after suffering severe exhaustion. Sir Ranulph was hoping to conquer the summit, this time from the Nepalese side. The ascent aimed to raise £3 million for Marie Curie Cancer Care, a charity close to Sir Ranulph’s heart after cancer affected his family.
In April, Sir Ranulph Fiennes started the journey along with his team from The Dream Guides Everest expedition; Kenton Cool, the expedition leader, and Rob Casserley recognised for his high altitude mountaineering skills. Joining them were reporters from the Daily Telegraph as well as an ITN television news film crew. The plan had been to broadcast live into UK homes from the Everest summit.
An Olympus press statement reminds us: "For over 30 years, Sir Ranulph has enjoyed a long history with Olympus cameras taking them on many of his adventures. This expedition sees Sir Ranulph armed with the flagship of the Four Thirds standard, the Olympus E-3, the ultra compact E410 and the Mju Tough cameras. The High performance and reliability of the E- system coupled with the tough cameras will result in some iconic images of Sir Ranulph Fiennes successfully reaching the summit of Everest. The team aim to return home early June."
For more information on the charity being supported and the expedition in detail, see the official website. There you can also see a good number of photos taken with the cameras provided by Olympus.
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Olympus-sponsored assault on Everest hits trouble
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