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Olympus bolsters E-System with new ZUIKO DIGITAL lenses
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More possibilities for professional photographers

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FTU's E-3 launch coverage so far:

Olympus bolsters E-System with new ZUIKO DIGITAL lenses featuring the Supersonic Wave Drive AF system

London, 17 October 2007 – To accompany the release of the E-3 professional D-SLR, Olympus is expanding its range of ZUIKO DIGITAL lenses, which are compatible with all Four Thirds System-based camera bodies. Among the new lenses are the astounding ZUIKO DIGITAL SWD (Supersonic Wave Drive) models which boast the world’s fastest autofocus speeds* and represent a new benchmark for professional versatility and performance.

With its range of ZUIKO DIGITAL lenses, Olympus has the widest line-up of fully digital lenses available today. Each lens is specifically made to meet the unique demands of digital image capture and features near telecentric construction to ensure highest-quality results. Thanks to compliance with the Four Thirds Standard, ZUIKO DIGITAL lenses are also considerably lighter and more compact than their conventionally designed counterparts.

Now, with the introduction of four new lenses, Olympus continues to offer more for demanding photographers. Each incorporates at least one ED
(Extra-low Dispersion) lens element to effectively reduce chromatic aberration across the entire image area and return optimal results.

In addition to the new powerful and extremely compact ZUIKO DIGITAL
ED 70-300mm 1:4.0-5.6 lens (equivalent to 140-600mm), the line-up will also be enriched by three lenses incorporating the newly-developed Supersonic Wave Drive (SWD) autofocusing system. On top of extreme precision and control, the SWD enables unparalleled autofocusing speeds when used in combination with the E-3 professional D-SLR. Ensuring great flexibility, the SWD lenses are splashproof, incredibly bright, and cover a combined focal length range spanning 12-200mm (equiv. to 24-400mm). And extending the magnification of lenses even further, a 2.0x teleconverter will also join the ZUIKO DIGITAL ranks.

ZUIKO DIGITAL ED 12-60mm (24-120mm) 1:2.8-4.0 SWD

Featuring the revolutionary new SWD autofocus system, this splashproof 5x zoom lens brings the world's fastest* AF performance in the hands of
E-3 owners. Its 12mm (24mm) wide-angle capabilities ensure great versatility as does the small minimum focus distance of just 25cm.

  • Supersonic Wave Drive AF system: World’s fastest* AF system when combined with Olympus E-3
  • 5x zoom
  • 25cm closest focusing distance
  • Mechanical manual focusing
  • Circular aperture diaphragm
  • Extreme wide angle capabilities from 12mm (24mm)
  • Splashproof

(Available November 2007)

ZUIKO DIGITAL ED 50-200mm (100-400mm) 1:2.8-3.5 SWD

This ultra-fast SWD lens features AF speeds that are 2x quicker than the current ZUIKO DIGITAL 50-200mm lens. Its 4x zoom power extends to 200mm (400mm) enabling photographers to easily pick out and capture subjects from great distances – no matter if in the tropics or in the desert thanks to splashproof protection.

  • Supersonic Wave Drive AF system: Ultra-fast AF speeds
    (2x faster than current 50-200mm lens)
  • 4x zoom
  • 1.2m closest focusing distance
  • Mechanical manual focusing
  • Circular aperture diaphragm
  • Lens hood with slide-window for PL filter
  • Splashproof

(Available November 2007)

ZUIKO DIGITAL ED 14-35mm (28-70mm) 1:2.0 SWD

It’s a world first for a standard zoom lens: An exceptional 1:2.0 aperture across the entire zooming range. Combined with its 2.5x zoom, this lens provides pro photographers with a never-before-had level of flexibility. And together with the ultra-fast AF speeds afforded by the SWD system, a great photo moment need never be missed again.

  • World’s first standard zoom with 1:2.0 aperture across entire focal range
  • 2.5x zoom
  • Ultra-fast Supersonic Wave Drive AF system
  • Mechanical manual focusing
  • Circular aperture diaphragm
  • Lens hood with window for PL filter
  • Splashproof

(Available early 2008)

ZUIKO DIGITAL ED 70-300mm (140-600mm) 1:4.0-5.6

With magnification muscle extending to 300mm (600mm), this ZUIKO DIGITAL lens is remarkably powerful. Nevertheless, it remains astoundingly portable. Measuring a mere 127mm and weighing just 620g, it’s real proof that high-performance zoom power doesn’t need to impede mobility.

  • 4.3x zoom
  • Tremendous telephoto capabilities to 300mm (600mm)
  • Extremely compact and lightweight

(Available late October 2007)

ZUIKO DIGITAL 2.0x Teleconverter EC-20

Double the focal length of the master lens without affecting performance of the master lens. With this new teleconverter which is compatible with all ZUIKO DIGITAL lenses, photographers can get twice as close to their subject without the need for an additional lens.

  • Doubles the focal length of the master lens
  • Attachable with all ZUIKO DIGITAL lenses: from Fisheye and Macro to Super Telephoto
  • Digital-specific converter: thin, compact and high image quality
  • Splashproof

(Available November 2007)

 (Figures in brackets show 35mm camera equivalents)

On top of the many ZUIKO DIGITAL lenses, the Olympus E-System additionally boasts numerous other accessories. Most are compatible with the new E-3 D-SLR and all ensure the best possible all-round pro photography experience.


* As of October 2007

Overview of ZUIKO DIGITAL lenses

Top Pro Lens range (splashproof)

  • ZUIKO DIGITAL ED 7-14mm (14-28mm) 1:4.0
  • New! ZUIKO DIGITAL ED 14-35mm (28-70mm) 1:2.0 SWD
  • ZUIKO DIGITAL ED 35-100mm (70-200mm) 1:2.0
  • ZUIKO DIGITAL ED 90-250mm (180-500mm) 1:2.8
  • ZUIKO DIGITAL ED 150mm (300mm) 1:2.0
  • ZUIKO DIGITAL ED 300mm (600mm) 1:2.8

Pro Lens range (splashproof)

  • ZUIKO DIGITAL 11-22mm (22-44mm) 1:2.8-3.5
  • New! ZUIKO DIGITAL ED 12-60mm (24-120mm) 1:2.8-4.0 SWD
  • ZUIKO DIGITAL 14-54mm (28-108mm) 1:2.8-3.5
  • New! ZUIKO DIGITAL ED 50-200mm (100-400mm) 1:2.8-3.5 SWD
  • ZUIKO DIGITAL ED 8mm (16mm) 1:3.5 Fisheye
  • ZUIKO DIGITAL ED 50mm (100mm) Macro 1:2.0

Standard Lens range

  • ZUIKO DIGITAL ED 14-42mm (28-84mm) 1:3.5-5.6
  • ZUIKO DIGITAL ED 18-180mm (36-360mm) 1:3.5-6.3
  • ZUIKO DIGITAL ED 40-150mm (80-300mm) 1:4.0-5.6
  • New! ZUIKO DIGITAL ED 70-300mm (140-600mm) 1:4.0-5.6
  • ZUIKO DIGITAL 35mm (70mm) Macro 1:3.5


(Figures in brackets show 35mm camera equivalents)

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Olympus bolsters E-System with new ZUIKO DIGITAL lenses

Four Thirds User editorial team Olympus bolsters E-System with new ZUIKO DIGITAL lenses
To accompany the release of the E-3 professional D-SLR, Olympus is expanding its range of ZUIKO DIGI... (more)

fluffy Re: Olympus bolsters E-System with new ZUIKO DIGITAL lenses
Any guesses on the MSRP of the new 12-60? I like the speed, but am a bit afraid of the price as my 1... (more)

hschnee Re: Olympus bolsters E-System with new ZUIKO DIGITAL lenses
According to Popular Photography magazine (in the U.S.), the expected price for the 12-60 is $1000 U... (more)

Ian Re: Olympus bolsters E-System with new ZUIKO DIGITAL lenses
The list price is £769.99 here in the UK. Ian... (more)

fluffy Re: Olympus bolsters E-System with new ZUIKO DIGITAL lenses
If so, big ouch. I can't justify that unless I guess I had an E-3 and that's not in my frame either.... (more)

PeterD Re: Olympus bolsters E-System with new ZUIKO DIGITAL lenses
Hi, Just checked the pricing on Park Cameras. They are not giving their discounted prices but ... (more)

Malakor Re: Olympus bolsters E-System with new ZUIKO DIGITAL lenses
Well, I [I]was[/I] thinking about getting the new 12-60mm....... (more)

Ian Re: Olympus bolsters E-System with new ZUIKO DIGITAL lenses
It's certainly all go here :) I do wonder what the future holds for the 11-22 now that the 12-... (more)